Well, it’s about time: An electric-car maker is using straight-out sex appeal to market a new electric car.
Even if it is, errrmmmm, rodent sex appeal.
A new video posted last Wednesday uses Kia’s now-familiar supersized hamsters to market the new 2015 Kia Soul EV.
DON’T MISS: 2015 Kia Soul EV Electric Car Unveiled At Chicago Auto Show
The Korean brand’s first-ever battery-electric car for the U.S. entered production in June and will reach selected dealers within a month or two.
2015 Kia Soul EV enters production
“Suspenders? Check. Hi-tech lasers? Check. Holograms and dancing