Toyota is aiming to take advantage of an uptick in interest in the perceived security of all-wheel drive by offering the 2019 Prius with an AWD-e option. After the car debuted at the 2018 L.A. Auto Show, Toyota announced the cheapest AWD Prius will start at $27,300 with destination.
For the new model year, in addition to slight exterior alterations, Toyota decided to go with a new trim naming structure for the Prius. The Prius L Eco is the cheapest model, starting at $24,690. The LE is the next step at $25,900, then comes the XLE at $28,740, and the Limited starts at $33,120.
With the Prius, the price of adding AWD changes from trim to trim. On the LE, the AWD-e choice adds $1,400, upping the price to $27,300. On the higher XLE model, AWD-e is $1,000 extra, putting the starting price at $29,740.
... read more at: https://www.autoblog.com/2018/12/05/2019-toyota-prius-awd-pricing/