Cadillac Makes It Rain for Escalade Customers to Keep Them Away From the Lincoln Navigator

Through the first quarter of this year, the Cadillac Escalade has easily been the most popular full-size luxury SUV in the U.S. Not only has it outsold competitors such as the Infiniti QX80 and the Mercedes-Benz GLS, year-to-date sales are also up more than 8 percent. Unfortunately for Cadillac, the redesigned Lincoln Navigator has been getting a lot of attention lately, forcing Cadillac to offer some serious incentives on the Escalade.

Bloomberg reports that in order to keep customers from considering the Navigator, current Escalade leasees can now get a $10,000 discount on a new one. Escalade owners are also eligible for a $7,500 discount. These incentives are reportedly available nationwide, but the lease deal is only targeted at drivers of 2016 Escalades that will presumably be coming off lease soon.

... read more at: https://www.automobilemag.com/news/cadillacs-escalade-incentives-lease-current-owners/