Vintage Ad Break: Cadillac Reinforces Its Luxury Leadership For 1974

Cadillac and the entire automotive industry were in a very different place during the 1970s. The luxury automotive brand was riding high on superb residual values, customer loyalty and was still dancing with its elegant designs found in the 1960s heyday.

For 1974, Cadillac aimed to reinforce its self-proclaimed “luxury leadership” with extra luxurious models like the 1974 Cadillac Fleetwood Talisman. The Talisman offered more luxurious interior appointments and all-new instrument panel design. It also offered only four seats to ensure each passenger was pampered appropriately.

1974 also ushered in a new “high energy ignition system” became available for a more efficient experience behind the wheel of the Fleetwood Talisman.

If you were so fortunate enough to afford the Talisman, it would set you back an additional $1,800 over the standard Fleetwood. That’s nearly $9,000 in 2016 dollars and cents.

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